mobile marketing

Mobile Content Publishing Made Easy through PromoMobile

Mobile content providers and publishers have a new mobile publishing tool courtesy of Promobile which just launched its Publisher 1.0 tool. PromoMobile offers its users direct-to-mobile publishing and content management tool which enables them to directly publish compeling content and interactive mobile application. With PromoMobile’s Publisher 1.0 tool mobile web content creators can deliver any form of industry standard web content to mobile devices. These web contents in digital form can be video, audio, images, text, vector graphics and dynmic data such as breaking news, weather and realtime entertainment content.

PromoMobile Publisher 1.0 is compatible with any J2ME MIDP 2.0 compliant handsets which are commonly found in well known mobile phones. Mobile manufactures such as LG, Motorola, Nokia, Samsung, Sony Ericsson to name just a few, all have mobile phone units which runs on J2ME MIDP 2.0 standard. PromoMobile’s application also runs standard PC, so you can also work from your PC the same way that you can work on your mobile phone when publishing your mobile web content.

Using PromoMobile’s tool would certainly reap benefits for organizations and individuals who want to go into mobile web publishing. PromoMobile reduces device fragmentation since it can reside on any MIDP2.0 handset. It also speeds up productivity and time and eventually increases ROI with its easy-to-use graphical user interface. This GUI does not require sophisticated coding or extensive knowledge of programs or scripts. PromoMobile eliminates device constraints as well since it uses xml technology to publish contents. This takes the load off wireless devices and mobile phones. And lastly, PromoMobile works with bandwidth constraints with its vector/xml technology.