Google Sold Only 20,000 Nexus One Units
According to analytics firm, flurry.com, Google was able to sell only 20,000 units of Nexus One during the first week after it was released. So, if you bought the Nexus One, consider yourself lucky because your unit belongs to the first 20,000 Nexus One units sold.
But that is not the story of this blog post. We are here to tell you that considering that we’re talking about Google’s supposed “first phone” and also its very first attempt on selling a mobile phone, that 20,000 units sold is way too low. And we’re not even comparing the Nexus One first week sale to the figures of other “celebrated” smartphones. These incude the iPhone 3GS, Motorola DROID and myTouch 3G.
Flurry’s report was based on its monitoring of the usage of more than 10,000 developer applications on Android platforms. It tracks more than 25 million end user sessions per month, and part of that 25 million are actual Nexus One users.
Now here is what we can’t help but do anyway . Comparing Nexus One’s first week sale to its competitors. 1.5 million units of iPhone sold, 250,000 for the Motorola DROID and 60,000 for the first Android phone, the MyTouch 3G. And so with those unit sales, it seems that Google sold very few Nexus Ones units.
Is it a failure? Well, if those numbers are just your basis, well then Google failed. But then, there are other things to consider. Google’s marketing strategy is one of them. The decision to sell the Nexus One on their own, from their site is probably working against Google. Or perhaps, there would be more buyers if Google release the phone to other countries.
Yes, it’s too early to tell and to judge whether Google on its latest undertaking. For me, it’s a consolation that I belong to the group of owners who bought the first generation Nexus One. And that is despite the issues and problems reported by other users.